TikTok Marketing & Advertising Course
Finding it difficult to stand out and engage customers on TikTok? Unleash your brand's potential with our TikTok Marketing & Advertising Course! Master TikTok strategies, create viral content, grow your audience, and drive sales like never before!
2 Days Classroom Workshop
SGD $500 or lower
(subjected to funding and subsidies)
Full course fees SGD $1000
Learning Mode
Physical Classroom
Duration
2 Days
Course Resources
Up-To-Date Strategies & Materials
E-Learning
Lifetime Access to E-Learning Videos
Learning Style
In-Person, Hands-On Learning
Course Highlights
In this immersive 2 Days course, participants will unlock the power of TikTok to drive a customer-centric culture and excel in inbound marketing. Learn how to effectively manage and create viral content that resonates with your audience, capturing their attention and turning them into loyal followers.
Develop the essential skills to not only grow your organic following but also convert those leads into satisfied customers. By the end of the course, you’ll be able to evaluate and refine your TikTok inbound marketing strategy, ensuring continued success and growth for your brand on this dynamic platform.
Discover the full potential of TikTok marketing and be at the forefront of this rapidly evolving social media landscape. Empower your brand with innovative tactics and strategies that will keep you ahead of the competition and create a lasting impact on your target audience.
Course Objectives
Get Started with TikTok Marketing Strategy
- TikTok marketing strategies
- Understand how TikTok works for businesses
- TikTok inbound marketing implementation plan
- Setup TikTok accounts for business usage
- Driving a customer-centric and value-creation culture on TikTok
Create and Manage TikTok Content
- Understand TikTok interface and features
- Tips on developing a viral content strategy
- Understanding TikTok algorithm how it works
- Tips and techniques for creative best practices
Monetising TikTok for Businesses
- How to set up TikTok advertisement for lead generation
- Understanding the different types of advertisements – driving customer decision journey
- How to monitor the advertisement performance
- Evaluate the effectiveness of TikTok marketing strategy
Who is it for (Target Audience)
- Anyone who wants to boost leads and drive sales for your product/services
- Anyone who wants to deepen customer relationships, increase awareness
- Suitable for Directors, Entrepreneurs, Business Owners, SMEs, Managers, Marketers
- Suitable for all B2C industries business (e.g., F&B, retail, e-commerce, interior & home furnishing, medical, beauty & care, car dealers, interior designs, insurance agents, real estate agents)
Entry Requirements
- Basic computer navigational skills.
- Basic usage of mobile smartphones.
- Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)
- Minimum of 1 year of working experience.
- No experience in TikTok advertising is required.
Course Certifications
Yes E-certificates.
A SkillsFuture WSQ Statement of Attainment (SOA) will be awarded to candidates who have demonstrated competency in the course assessment and achieved at least 75% attendance.
Meet The Trainers
Michelle Ho
Founder
Singaporean born, entrepreneur, speaker and digital marketing success coach.
With over two years of experience in running workshops, Michelle is a foremost industry expert who has a strong passion for helping businesses achieve sustainable growth by generating quality leads at a low cost.
Companies Transformed by Our Training
We train individuals and industry-leading organisations with designed industry-relevant digital marketing curriculums. We provide assurance with the highest quality standards of training delivered.










Our Successful Case Studies - Video Testimonial
Arranged for my Whole Team!
Yuna got her entire team onboard and it was totally worth it! What she liked most about Michelle is that she's on-point, sincere and focused. That meant the classes were concise and time was well spent. Even better when your whole team benefits!
Results Do Come in Very Easily
Alvin felt that the course featured techniques more advanced than what he paid for. For the price, it was streamlined and easy to understand with easy results in leads generation and marketing. These were teaching techniques he had never even heard of from other vendors.
20 Days, 16 Leads!
Riyan was ecstatic to show off her 11 leads from Facebook and 5 leads from phone calls - all in just 20 days. She has attended the course three times to keep updated on retargeting and new platforms such as FB Live and IGTV. She ends by answering a question for us - is it worth it? Yes!
Maximise Our Investments & Returns
Adrian and his team were impressed from the first day because Michelle delivered what was promised from the start. Her training structure made it easy to understand how campaigns and target audiences work, and based on these, how to maximise investments and returns.
Learning something new using AI. Trainer, Michelle is very knowledgeable & attentive. A thumb up for her!
AI is way to go for future marketing, there is no limit to this. It help you to save time and cost for your marketing. You should be here to upgrade your skills. Thanks Michelle Ho for your guidance.
Overall 2 days course is too rush no doubt there was quite some fun & engagement during class interaction with trainer. If the course would have stretch for 2.5-3days with more Q&A sessions may be more fulfilling.
Very fulfilling training. Can't believe that I know how to create a video. No regret to attend.
A very impactful 2 days course w a great trainer, Michelle Ho. We learned lots of hand-on practices and theories. Team members contribution were great and value added.
Interesting to learn to use AI to ease and speed up the process of creative content videos. Helps to save time.
Course was very helpful and allow me to have a much better understanding on the topic.
Wowreal Academy make me realize it is not difficult to do video. Overcome my fear of doing video. Thank you so much.
Highly motivated lesson, content up to date and several hands on activity with example given on the ground.
overall i would ike to stay is very good learning experience and we have a lot of fun during the class, i’m a very shy person though but i open up myself to be involve in learning together with others, i would to say a very big thank you to wow academy and especially to michelle. she has put in a lot of effort to make sure we understand the whole lesson all about. cheers Paul Lee
I’m really glad I attended this training, it gave me a much deeper understanding of the TikTok algorithm. I also learned how to effectively command ChatGPT to expand on topics with relevant insights. Lastly, I explored HeyGen AI, which makes recording so much easier with its AI cloning feature. The two-day training was absolutely worth it!
First I would like to thank you Michelle for the insightful sharing and teaching, though I’m abit slow, butt I manage to learn and pick the the important about the new era of in real estate as a agent, be it a very competitive age we have to be competent and able to upskill. So I’m wholeheartedly thank you to Michael
Michelle is very knowledgeable and makes the course easy to understand
Michelle’s TikTok Marketing course makes video creation feel effortless, leveraging on AI tools. She teaches how to leverage AI for scripting, editing, and optimizing content, making the process simple even for beginners. A great course for anyone looking to grow on TikTok with minimal effort!
Very useful course with practical knowledge and tips on how to use Tik Tok and AI tools to create and market content! Michelle is a clear and focused trainer, highly recommend!
First the trainer is extremely engaging, giving a solid experience to learn and understand! After this course, I have learned better ways to leverage AI to be more effective and save more time!
Highly recommended to all who are keen to understand TikTok marketing and generating leads. Course is highly informative. Was an eye opener for me!
The course has given me great insights into how we can leverage on technology to escalate our business, branding and exposure. Was useful tips shared indeed
Fantastic trainer! Short, sharp and precise. A lot of things got done in just 2days. Must attend if you want to leverage on AI to help you take your business to the next level!
This is workable after attending this course to do video . Great course to join .
Great AI course to keep up to date with the latest trends and to continue upskilling yourself.
Michelle is extremely engaging and really delightful to listen and learn from. Unlike usual boring course trainers, she is exceptional. Highly recommend her class ❤️
very detailed explanation, love this course!
I attended the course taught by Michelle on using AI to create videos on TikTok. She is engaging and the information taught is very useful and relevant. What takes hours to create and edit a video could be simplified to a few minutes with the help of AI. In addition, her knowledge on branding and marketing on social media is remarkable.
I feel so glad to hv attended the 2 days class with Michelle (WOWREAL), is really an eye opening to discover how AI can help us to create contents in a fast & easy way. Wd encourage those who keen to explore about AI come & attend this course.
Course Fees & Fundings
WSQ Funding
WSQ funding is only applicable to Singaporeans and PRs. Subject to eligibility, the funding will be available and capped at prevailing rates.
Self Sponsored Individuals
Singapore Citizens Aged 40 Years & Above
- Eligible for 70% funding under Skillsfuture Mid Career Enhances Subsidy (MCES)
- Nett course fee after funding: (
Usual $1000)After subsidy = $300 - Nett course fee of $300 can be further offset using SkillsFuture Credit
Singapore Citizens Aged 21 – 39 (and) Singapore Permanent Residences (PR)
-
- Eligible for 50% funding
- Nett course fee after funding: (
Usual $1000)After subsidy = $500 - Nett course fee of $500 can be further offset using SkillsFuture Credit
Company Sponsored (SMEs)
Enhanced Training Support for SMEs (ETSS) – 70% funding
- Eligible for SME Company-sponsored Singapore Citizens & PRs
- Nett course fee after funding:
(Usual $1000)$300 - Nett course fee of $300 can be further offset using Skillsfuture Enterprise Credit (SFEC)
Unsure of fundings? Send us an enquiry or check our FAQ.
Course Registration
Upon submitting the registration form, your seat will be reserved. We will then contact you for confirmation and advise you on your eligibility for the subsidies / fundings.
It is mandatory for individuals who have signed up for an SSG-funded course to provide the training provider with their name, NRIC, personal email address and mobile number to facilitate the funding process.
Classroom Location
12 Woodlands Square, Tower 1 #06-65, Singapore 737715
FAQs
What should I bring to the TikTok Marketing & Advertising Course?
Please come prepared with your own laptop, as we will not be providing devices during the course. This ensures that you can actively practice the skills you acquire and apply them directly to your own TikTok ads. Additionally, please bring your smartphone for hands-on TikTok app lessons.
Is this course eligible for government funding or subsidies like SkillsFuture or WSQ?
Absolutely, our TikTok Marketing & Advertising Course qualifies for WSQ funding, which you can further offset using your SkillsFuture credits. For more information on fees and funding, please refer to the fees and funding section on our webpage. Feel free to reach out to us for any assistance with funding-related concerns.
How can I learn more about this course to determine if it's the right fit for me?
Please contact us directly to obtain additional information about our TikTok Marketing & Advertising Course. We’ll be glad to provide further details on course content, learning outcomes, practical skills, schedules, fees, and available funding options. You can also view testimonials from previous attendees to better understand their experiences and feedback on the course.
I'm new to TikTok. Will this course be too advanced for me?
This is a TikTok marketing 101 course designed to cater to a range of experience levels, from beginners to those with some knowledge of TikTok. Regardless of your background knowledge, we’ll guide you through the basics and progressively introduce more advanced concepts, ensuring that you grasp and master the skills necessary for effective TikTok marketing.
Will I receive a certificate upon completing the course?
Yes, upon successful completion of the TikTok Marketing & Advertising Course, you will receive a certificate acknowledging your new in-demand skills and expertise in utilising TikTok for marketing and advertising purposes.
Is this course only relevant for certain industries or business types?
Our TikTok course is applicable to a wide range of industries and business types, especially those operating in the B2C space. Regardless of your sector, the strategies and techniques taught in this course will prove valuable in leveraging TikTok to engage millions of people across your target audience and grow your brand.
Are there any prerequisites for attending this course?
You should have a basic understanding of computer and smartphone operations before attending the course. Familiarity with social media platforms is helpful, but not mandatory, as we will cover the necessary concepts and strategies throughout the course.
Can I take this course if I'm not a business owner or marketer?
Certainly! This course is beneficial to anyone looking to learn more about TikTok marketing and advertising, regardless of their role. Whether you’re an entrepreneur, freelancer, or simply interested in boosting your personal brand, you’ll find value in the strategies and techniques covered for TikTok ads for business.
How hands-on is this course?
Our TikTok Marketing & Advertising Course is designed to be highly interactive, with a mix of theoretical knowledge and hands-on exercises. You’ll have the opportunity to practice what you learn throughout the course, ensuring that you’re well-equipped to apply these skills to your own TikTok marketing efforts.
Will the course cover TikTok's latest features and updates?
Yes, we continually update our course content to reflect the latest features, updates, and best practices on the TikTok platform, such as the evolving trends of compelling video content. This ensures that you stay current with the latest trends and are equipped to adapt your marketing strategies accordingly.
How experienced are the trainers for this course?
Our trainers are highly skilled industry experts with extensive industry experience in the field of digital marketing and social media, including TikTok ads for business. They are well-versed in the latest trends and effective strategy planning, ensuring that you receive up-to-date, relevant, and practical knowledge throughout the course.
Will I learn how to create and optimize landing pages for my advertising campaigns in this course?
While the course touches on the key essentials of high-conversion landing pages, it primarily focuses on TikTok essentials, Google and YouTube PPC ads. However, you will gain valuable insights into how to create effective landing pages that can enhance the overall advertising performance.
What are some of the key takeaways from this course?
Upon completing the TikTok Marketing & Advertising Course, you’ll be certified as a TikTok marketing professional. This includes being equipped with the knowledge and skills to develop and implement a successful TikTok marketing strategy, create engaging content, grow a community of followers for your brand, and convert leads into customers. In addition to these in-demand skills, you’ll be able to assess and refine your marketing efforts on the platform to ensure continued growth and success.
How do I register for the TikTok Marketing & Advertising Course?
You can register for the course directly through our course registration form. Alternatively, you can contact us for assistance with the registration process or if you have any questions or concerns.
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